We were assigned to enhance Queen V’s social media engagement. I developed posts aimed at making the brand more appealing to its target audience - millennial women and college students.
I embraced the approach of an older sister who provides the information that your sex education class might have overlooked.
Queen V Life
I developed a new series of posts to build community and showcase influential artists addressing women's issues. We created October's most popular non-meme post and sparked natural engagement.
